Over the years, the Maison has been interested in fine gemstones and exotic materials in its jewelry, including lapis lazuli, coral, hematite, onyx, hemp and snakewood, as well as rock crystal. The pieces created by Boucheron enjoyed royal patronage – from the Reza Shah Pahlavi to H.M. Queen Elizabeth II, who wears Boucheron jewelry. The french jewelry house also attracted plenty of Hollywood glamor, and its jewelry and diamond jewelry pieces have been worn by icons such as Greta Garbo, Rita Hayworth, Marlene Dietrich as well as present-day celebrities – from Eva Longoria and Nicole Kidman to Rachel Weisz and Diane Kruger.
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Today, Boucheron has dozens of boutiques worldwide, where it sells its watches and jewelry, as well as Boucheron branded men’s and women’s fragrances.
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